Marketing Executive (B2B Financial Services)

Are you an ambitious and hands-on marketing professional looking to take the next step up in your career? Do you enjoy having variety and autonomy in your role? We are looking for a bright and enthusiastic marketing executive to join a boutique brokerage business, based in Central London. This is a new role that has been created as a result of company growth and expansion.

Reporting to the Marketing and Managing Directors, your key responsibilities are:

• Executing marketing campaigns using online and offline channels
• Developing marketing content and collateral, liaising with external agencies where appropriate
• Managing the company website and implementing email campaigns
• Event management, including promotions and logistics
• CRM system management
• Marketing campaign analysis and reporting on effectiveness
• Developing new marketing strategies, initiative and campaigns
• Communicating the marketing strategy and plans to the wider business
• Managing the company's brand guidelines and ensuring all materials adhere to the brand

Ideally you will have:

• Experience in working in a B2B marketing team, preferably in a corporate environment
• Strong experience in MS Office applications, use of CRM systems and content management systems. Knowledge of Salesforce and Pardot would be advantageous
• Strong copywriting and content writing skills
• Experience in working in Financial Service or Insurance sectors
• A customer focused approach, with an ability to understand the customer's needs and derive appropriate marketing plans
• Database management

This is a fantastic role with career progression opportunities, in a niche and specialised financial services firm. If you have the above requirements and are excited by the sound of this role, we'd love to hear from you.