Head of Marketing

A Yachts broker based in Monaco is looking for a Head of Marketing to join the team. You must have experience of the luxury sector and be willing to relocate to Monaco.

Reporting into the CEO, this full mix role will combine strategic direction with hands-on execution so you must be comfortable with both.

Key Responsibilities:

• Working in close cooperation with New Construction, Operational, Sales and Charter
• Preparing and implementing the annual Corporate Marketing Budget
• Developing a marketing strategy for international markets with focus on Europe, Middle East, the USA, Asia and Russia
• Implementing a digital marketing strategy together with the Digital Marketing manager
• Implementing a PR strategy as part of the Corporate strategy
• Organization & participation in the biggest yacht shows in the world
• Organization and control of large photo and video shoots of vessels worldwide
• Partnerships: cross-marketing campaigns with the biggest international luxury brands
• Creation and development of corporate collaterals.

Key Skills & Requirements:

• Experience of the international luxury market is a MUST
• French language is a strong advantage, Italian a plus
• Full mix marketing experience with a strong knowledge of digital marketing and reporting
• Previous experience in event management
• Strategic mind & attention to detail
• Great multicultural sensibility
• Ability to work under pressure.