CRM Manager
Job Description
This vacancy has now expired. Please see similar roles below...
My client is a global media brand who provide a service to 18 million UK registered users and they're looking for a creative CRM Manager.
Working closely with the Global Head of CRM, you will be responsible for maximising retention for one of their key brands. This will involve working closely with the CRM team to manage emails campaigns across brands and territories as well as identifying and championing opportunities for future growth.
Key Responsibilities
- Working in collaboration with the Marketing team to deliver against company retention targets
- Work with the Global Head of CRM to develop retention strategies and improve KPIs across all brands
- Own retention strategy by generating and implementing plans to increase retention across channels including email, onsite, social, display, push and content retargeting.
- Manage activity to drive conversion, cross, upsell and winback initiatives across all channels
- Manage implementation and migration to new CRM tech stack
- Work closely with the Analytics team and independently to create behavioral customer segmentation and the optimal retention reporting across the business
- Work in collaboration with Product teams to drive key product initiatives
- Manage a CRM Marketing Executive
Personal Requirements
- At least 4 years' CRM experience and experience working with cloud-based tools
- Experience, knowledge, and understanding of digital marketing
- Ability to think strategically and follow through with data-driven decisions
- Strong campaign planning skills - campaign planning, performance and reporting skills
- Knowledge of key email fundamentals (spam compliance, deliverability, bounces etc.)
- Good understanding of A/B testing, website usability, and conversation optimisation
- Strong communicator who is great at building relationships, working cross-functionally and managing 3rd party suppliers
If you're interested in the above and wish to be a part of a company who are passionate about building the best CRM team then get in touch.
Related jobs
Salary
Up to £45400 per annum + + Benefits
Location
London
Job Type
Permanent
Discipline
Content
Seniority
Manager
Salary
£45,000 - £59,999
Sector
Charity & Not-For-Profit
City
London
Description
Become a Content Marketing Manager for a prominent animal charity, collaborating closely with the marketing and communications team.
Reference
PR/ 1324375_1714486205
Expiry Date
01/01/0001
Author
Shanelle GreenAuthor
Shanelle GreenSalary
£45000 - £55000 per annum + 20% Bonus + Benefits
Location
City of London, London
Job Type
Permanent
Discipline
Marketing (general)
Seniority
Manager
Salary
£45,000 - £59,999
Sector
Financial Services
City
London
Description
Event Manager
Reference
RPP_1714477382
Expiry Date
01/01/0001
Author
Ronak PatelAuthor
Ronak PatelSalary
£30000 - £35000 per annum
Location
London
Job Type
Permanent
Discipline
Social Media
Work From Home
Work From Home
Seniority
Executive
Salary
£30,000 - £44,999
Sector
FMCG & Consumer Services
City
London
Description
Social Media Manager for a fast-growing hair and skincare brand known for premium quality products that are affordable.
Reference
PR/132484_1714400129
Expiry Date
01/01/0001
Author
Amy McCrowAuthor
Amy McCrowSalary
£45000 - £55000 per annum + Excellent Bonus + Benefits
Location
City of London, London
Job Type
Permanent
Discipline
Event Marketing
Seniority
Manager
Salary
£45,000 - £59,999
Sector
Financial Services
City
London
Description
Events Manager
Reference
RPJY_1714144213
Expiry Date
01/01/0001
Author
Ronak PatelAuthor
Ronak PatelSalary
£28000 - £32000 per annum
Location
London
Job Type
Permanent
Discipline
Marketing (general)
Seniority
Assistant
Salary
£30,000 - £44,999
Sector
Leisure Travel & Sport
City
London
Description
Marketing Assistant for luxury yacht brokerage based in South West London. Reporting directly to the Head of Marketing, this is a key role in supporting the growth of the brand.
Reference
TJB/MA_1714056227
Expiry Date
01/01/0001
Author
Amy McCrowAuthor
Amy McCrowSalary
Negotiable
Location
West London, London
Job Type
Permanent
Discipline
Marketing (general)
Seniority
Specialist
Salary
£30,000 - £44,999
Sector
Leisure Travel & Sport
City
London
Description
Based in West London and working within one of the most exciting industries within luxury travel, this role will see you joining as their new Marketing Executive.
Reference
PR/132483_1714036218
Expiry Date
01/01/0001
Author
Rebekah CrampAuthor
Rebekah CrampSalary
£45000 - £55000 per annum
Location
West London, London
Job Type
Permanent
Discipline
Social Media
Seniority
Manager
Salary
£45,000 - £59,999
Sector
Leisure Travel & Sport
City
London
Description
Based in West London and working within one of the most exciting industries within luxury travel this role will see you reporting to the Marketing Director and join as their new Social Media Manager.
Reference
PR/132482_1713976337
Expiry Date
01/01/0001
Author
Rebekah CrampAuthor
Rebekah CrampSalary
£40000 - £50000 per annum
Location
London
Job Type
Permanent
Discipline
Brand Marketing
Marketing (general)
Event Marketing
Work From Home
Work From Home
Seniority
Manager
Salary
£45,000 - £59,999
Sector
Health & Wellbeing
City
London
Description
An established and market-leading talent firm who work within the healthcare industry are seeking a highly skilled Marketing Manager
Reference
PR/132479_1713456470
Expiry Date
01/01/0001
Author
Katie Halliday (née Rogers)Author
Katie Halliday (née Rogers)Salary
£35000 - £42000 per annum
Location
City of London, London
Job Type
Permanent
Discipline
Bids & Tenders
Business Development
Marketing (general)
Work From Home
Work From Home
Seniority
Executive
Salary
£30,000 - £44,999
Sector
Business Services
City
London
Description
Our client is a successful, market-leading UK and international law firm who are looking for an ambitious and creative Marketing & Business Development Executive to join the team.
Reference
PR/132480_1713456255
Expiry Date
01/01/0001
Author
Katie Halliday (née Rogers)Author
Katie Halliday (née Rogers)Salary
£35000 - £40000 per annum
Location
London
Job Type
Permanent
Discipline
Media Relations & PR
Work From Home
Work From Home
Seniority
Manager
Salary
£30,000 - £44,999
Sector
Financial Services
City
London
Description
PR Manager for Luxury Investment, E-commerce and Retail company based in Central London. Developing and executing PR campaigns that enhance brand visibility and reputation.
Reference
PR/132467_1712670963
Expiry Date
01/01/0001
Author
Amy McCrowAuthor
Amy McCrowRelated posts
Teaser
Career adviceContent Type
ArticlesPublish date
04/26/2024
Summary
Marketing & Communications Leader Series Eepisode.1: Bee PatelWe are pleased to be launching EMR's Marketing and Communications Leader Series. In this podcast, we dive deep into the journeys of excep
Teaser
Discipline expertiseContent Type
ArticlesPublish date
04/18/2024
Summary
In the wake of the global pandemic, the tech industry has embraced change and innovation in the way it operates and manages its workforce. The shift to remote and hybrid work, the acceleration
Teaser
Case StudiesContent Type
ArticlesPublish date
04/18/2024
Summary
Spotlight: Property GPE is a UK property development and investment company - it mainly owns office buildings, with a smaller amount of retail property. The company invests in and develops cent
by
EMR Recruitment
Teaser
Case StudiesContent Type
ArticlesPublish date
04/18/2024
Summary
Spotlight: B2C Based in Palma, Italy, Barilla is an Italian family-owned food company and the world’s largest pasta producer. Established in 1877, it’s now an international Group present in mor
by
EMR Recruitment
Teaser
Discipline expertiseContent Type
ArticlesPublish date
04/02/2024
Summary
The pandemic has fundamentally changed the way businesses operate and reshaped clients' expectations, emphasising the importance of agility, efficiency, and digital fluency in service delivery. At
Teaser
Discipline expertiseContent Type
ArticlesPublish date
03/08/2024
Summary
Direct-to-consumer (D2C) brands have been at the forefront of digital-first innovation in marketing. Traditionally, these brands relied heavily on third-party retailers and marketplaces to reach consu
by
Rebekah Cramp
Teaser
Career adviceContent Type
ArticlesPublish date
01/17/2024
Summary
Welcome back to EMR's Marketing & Communications Leader Series, where we dive deep into the journeys of exceptional senior marketing and communications practitioners. Join us as we take a closer look
Teaser
Career adviceContent Type
ArticlesPublish date
01/12/2024
Summary
There has never been a better time to launch or boost a career in communications. 2022 was an excellent year to invest in communications, and in 2024, it’s even more vital as people want to feel conn
Teaser
Career adviceContent Type
ArticlesPublish date
01/03/2024
Summary
Welcome back to EMR's Marketing and Communications Leader Series, where we dive deep into the journeys of exceptional senior marketing and communications practitioners. Join us as we explore their pat
Teaser
Career adviceContent Type
ArticlesPublish date
11/28/2023
Summary
Welcome back to EMR's Marketing and Communications Leader Series, where we dive deep into the journeys of exceptional senior marketing and communication practitioners. Join us as we take a closer l
Recently viewed jobs