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Description

One of the world's largest multinational hospitality companies is looking for a Media Manager to join their brand new customer experience team.

This person will manage the media strategy (TV, display, video) implementing and optimising branding & DR campaigns.

Role Responsibilities:

  • Lead bought media development process (brief, planning, buying, reporting, audit) with agencies and drive implementation excellence across all touchpoints and brands.
  • Manage online display/video campaign implementation process
  • Work with the marketing team and creative agency to develop new & innovative display video ads
  • Own media budget management process including resource allocation and changes.
  • Work with e-commerce, social, CRM, BI and Merchandising teams to ensure campaigns alignment and consistency across the entire customer journey.

Skills:

  • Experience in media agencies and/or client side
  • Strong background in both ATL/BTL campaigns planning and buying and integrated communications
  • Understanding the ad tech space (DSP, SSP, DMP, etc.) and hands on experience using DBM/DCM/DV360 platforms
  • Proven track record of running and optimising programmatic advertising campaigns.
  • Understanding of Media agencies fees and commercials

Role is managed by:

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