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Description

EMR are working with a FTSE-listed business in Kent to hire a Senior Copywriter on a permanent basis.

In the role, you will create and manage a high performing copywriting function, create communications and copy that puts the customer at the heart of what the company does, and advise on multi-channel content flow: be it for CRM, advertising campaigns or social media.

Your key responsibilities will include:

  • Create communications and copy that champions what the customer is looking for both now and in the future
  • Advise on multi-channel customer journey content flow for different segments to ensure the customer receives the right information at the right time in their journey
  • Proactively review and implement consistency of tone of voice
  • Produce copy for non-discretionary business critical communication, e.g. letters, internal business updates, client emails, telephone recorded messages, application forms, T's and C's
  • Creating best-practice copy for the website that is SEO optimised, and adapted for desktop and mobile
  • Produce accurate, informative and trend focused copy that aligns to communications campaigns and strategy e.g blogs, advertising copy, website copy

Your skills and experience will include:

  • Excellent creative copy writing experience in a commercial environment across all marketing channels
  • Some editorial experience, demonstrating sub-editing skills
  • Previous line management experience
  • Previous experience working within the financial services industry is desirable
  • Previous experience writing copy in a B2B and B2C environment is desirable

If you feel you have the right skills and experience please apply now!

Role is managed by:

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