Jump to main content
Quick send CV Upload a brief

The Evolution of Client Expectations in Recruitment

The Latest Marketing & Digital Recruitment Trends

The recruitment industry has experienced seismic shifts in the last few decades. With technological advances and changes in the workforce landscape, client expectations have evolved significantly. 

As an industry leader, EMR has observed and adapted to these changes, ensuring we remain at the forefront of the recruitment sector, specialising in marketing and digital roles. 

Here, we explore some of the most significant changes.

The rise of specialist knowledge

Gone are the days when clients were simply looking to fill positions. Today, there is a demand for specialist recruiters with in-depth knowledge of the marketing industry. Clients expect advisors and partners who have a granular understanding of market trends, salary benchmarks, and the unique needs of marketing roles.

The digital transformation

Clients now expect a streamlined, technology-driven approach to talent acquisition. With tools like AI-driven analytics, virtual reality interviews, and digital onboarding, the recruitment industry must embrace technology to meet modern expectations whilst retaining the personal touch. 

The personalisation imperative

The one-size-fits-all approach no longer suffices in recruitment. Clients need bespoke solutions that align with their company culture and strategic goals. So, recruiters must tailor their process, identifying talent to ensure a good fit of values and skills. 

The quest for agility

 Agility has become a buzzword for a reason – it's essential. Clients expect recruiters to be as agile as they are, able to pivot strategies, understand dynamic market conditions, and react swiftly to provide top talent in tight timelines. Recruiters must be proactive, anticipate changes and act decisively.

The ethics of engagement 

More than ever, clients are concerned with ethical recruitment practices. Issues like diversity and inclusion, fair hiring, and GDPR compliance are no longer just 'nice to haves' - they're essential. Recruiters must uphold the highest ethical standards to protect and promote client reputations. 

Conclusion 

The evolution of client expectations demonstrates the need for nuanced recruitment strategies. It's about strategic partnerships, embracing technology, and delivering bespoke, ethical, and agile recruitment solutions. 

At EMR, we lead the way in predicting and adapting to industry changes. Whether you're looking for your next marketing and digital talent or are pursuing your own career, these expectations are crucial to success in this dynamic field.

For more information and support, contact EMR.


List #1

Related posts

How to Leverage Diverse Experience in Your Marketing Leadership Career?

Teaser

Career advice

Content Type

Articles

Publish date

05/14/2024

Summary

Marketing & Communications Leader Series Podcast Welcome back to EMR's Marketing and Communications Leader Series. In this podcast, we dive deep into the journeys of exceptional senior marketing and c

Teaser

In this EMR podcast, uncover career insights and tips from Noreen Biddle Shah, Chief Marketing & Comms Officer, as she shares her leadership journey.

Read more
Digital Marketing 2022
Why Is This The Year to Kickstart Your Digital Marketing Career?

Teaser

Career advice

Content Type

Articles

Publish date

05/13/2024

Summary

Over the last few years, we're seeing a significant change in the landscape of the marketing sector, pushing brands to adapt and implement new ways of advertising. This shift has ushered us into a new

Teaser

From the growing demand for digital skills to the opportunities for career growth and fulfilment, learn why this is the year to pursue a career in digital marketing.

Read more
How to Navigate a Marketing Career: From a Junior Role to a Director

Teaser

Discipline expertise

Content Type

Articles

Publish date

05/10/2024

Summary

The Marketing & Communications Leader Series Podcast Welcome back to EMR's Marketing and Communications Leader Series. In this podcast, we dive deep into the journeys of exceptional senior marketing

Teaser

In this EMR's podcast, we ask Emma Hill, Brand & Marketing Director, about the skills, experience and critical factors for success as a senior marketing leader.

Read more
EMR Building a Successful Career in Communications
Building a Successful Career in Communications

Teaser

Career advice

Content Type

Articles

Publish date

05/08/2024

Summary

EMR is uniquely positioned to understand the transformative nature of communications in the marketing industry. In this dynamic field, roles in communications are constantly evolving. The underlying f

Teaser

EMR is uniquely positioned to understand the transformative nature of communications in the marketing industry. In this dynamic field, roles in communications are constantly evolving.

Read more
How to Become a Successful Leader Within The Marketing and Communications Industry

Teaser

Career advice

Content Type

Articles

Publish date

04/26/2024

Summary

Marketing & Communications Leader Series Eepisode.1: Bee PatelWe are pleased to be launching EMR's Marketing and Communications Leader Series. In this podcast, we dive deep into the journeys of excep

Teaser

In this EMR’s podcast, we speak to Bee Patel, Global Director of Brand & Communications, about her journey to becoming a successful marketing and comms leader.

Read more
Tech Workforce Strategies in a Post-Pandemic World

Teaser

Discipline expertise

Content Type

Articles

Publish date

04/18/2024

Summary

In the wake of the global pandemic, the tech industry has embraced change and innovation in the way it operates and manages its workforce. The shift to remote and hybrid work, the acceleration

Teaser

Read more
Case Study: GPE

Teaser

Case Studies

Content Type

Articles

Publish date

04/18/2024

Summary

Spotlight: Property GPE is a UK property development and investment company - it mainly owns office buildings, with a smaller amount of retail property. The company invests in and develops cent

Teaser

Read more

by

EMR Recruitment

by

EMR Recruitment

Case Study: Barilla

Teaser

Case Studies

Content Type

Articles

Publish date

04/18/2024

Summary

Spotlight: B2C Based in Palma, Italy, Barilla is an Italian family-owned food company and the world’s largest pasta producer. Established in 1877, it’s now an international Group present in mor

Teaser

Read more

by

EMR Recruitment

by

EMR Recruitment

The Digital Transformation of Professional Services

Teaser

Discipline expertise

Content Type

Articles

Publish date

04/02/2024

Summary

The pandemic has fundamentally changed the way businesses operate and reshaped clients' expectations, emphasising the importance of agility, efficiency, and digital fluency in service delivery. At

Teaser

Read more
The Digital-First Revolution: How D2C Businesses are Shifting to Owned Channels

Teaser

Discipline expertise

Content Type

Articles

Publish date

03/08/2024

Summary

Direct-to-consumer (D2C) brands have been at the forefront of digital-first innovation in marketing. Traditionally, these brands relied heavily on third-party retailers and marketplaces to reach consu

Teaser

Read more
Rebekah Cramp

by

Rebekah Cramp

Rebekah Cramp

by

Rebekah Cramp

View more