Description
The role will report into the Head of Digital Marketing and work closely with the Tech Dev team to design effective and high quality online customer journeys that will drive continued growth of propositions and further strengthen the companies position as market leader.
The successful candidate will challenge and develop the existing online user experience to meet the needs of their customers.
The ideal candidate will have a minimum of 3-5 years proven experience in creating and implementing UX design, ideally within a retail or agency environment.
This role will be:
- Instrumental in developing best in class UX solutions
- Understanding of customer requirements and be able to translate them into solutions through UX best practice
- Conceptualising, resulting in new and unique solutions to user issues that work across various browsers and devices.
- Able to create wireframes, prototypes, user journeys, personas, site maps, reports, presentations and other relevant documents to communicate your work.
- A leading voice to the continuous improvement of UX and UI design
- A strong influence to the development and interpretation of the brand
- Working cross-functionally to deliver analysis that enables the delivery of insights into financial impacts from user journey changes
- Able to identify potential customer pain points in the User Journey and develop innovative solutions
- Applying relevant digital, visual and UX design governance, standards and guidelines that provide clarity and direction to stakeholders and colleagues
Key skills and knowledge required for this role are as follows;
- Great conceptual skills and the ability to communicate ideas with stakeholders through sketches, wireframes or interactive prototypes
- Ability to combine data sources into custom reports and dashboards, diagnosing problems to provide actionable insights
- Solid experience in conducting research, AB testing or site optimization, usability analysis experience
- Sound understanding of HTML, CSS and Javascript, ability to hand code HTML and CSS when communicating ideas with developers or editing code when communicating
- Experienced in using optimization tools such as Adobe Target, Optimizely or Google Optimize
- Experience with web analytics tools (Google Analytics) and translating insights to others in the business
- Using quantitative and qualitative analysis tools to build insights and understand visitor traffic sources, user behavior, flow and conversion drivers across brand website
- Excellent organisation, multitasking and planning skills
- Excellent communication and persuasion skills, with good visibility and approachability
- Worked across a range of digital platforms including web, mobile and e-commerce
- Significant experience of designing responsive websites
- Experience in delivering products to a design brief, within tight deadlines
- Experience in maintaining corporate visual identity
- Experience of working in multi-disciplinary and cross functional teams
- A solid knowledge of Adobe Creative Suite
- A good understanding of cross-browser, cross-platform and cross-channel and cross device (desktop/tablet/mobile) design and coding considerations
- A good understanding of the principles of CMS templates, layouts and workflow.
- Continued education and research into UX trends and current design strategy and technologies