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Senior Field Marketing Manager

£65000 - £70000 per annum
Job Description

This vacancy has now expired. Please see similar roles below...


Are you an experienced marketer from within the consumer or B2B technology industry?

Position Overview:

A leader within Technology is looking for an UK/I Field Marketing Manager for their Big Date product. This Manager will lead a focused regional strategy and program delivery for the market opportunity in the UK/ I territory. As the marketing lead and primary liaison to the sales team, this field-based position is a senior role requiring experience both in strategic marketing and managing the core lead development activities to drive revenue opportunity.

Responsibilities

* Drive marketing strategy and implementation to deliver pipeline coverage for sales organization.

* Develop and implement a marketing plan to support revenue goals, including corporate alignment, alliance partner and directly-managed tactics, campaigns, events and activities to executive, management and technical audiences.

* Works closely with Marketing, Sales, and Channel partner teams (BUSs), and Inside Sales to ensure market awareness and pipeline opportunity.

* Manage a regional marketing dashboard that tracks effectiveness / impact of marketing spend on pipeline.

* Provides leadership on field requirements for integration in corporate-run marketing programs

* Ensure feedback from sales to go-to-market organizations to deliver close alignment between regional marketing investment and sales requirements.

* Delivers a marketing plan of record to ensure alignment with corporate and partner programs as appropriate.

Requirements

* Multiple years of directly relevant, hands-on marketing experience

* Experience in field events, partner activities, tradeshows and all key regional-based marketing activities

* Able to clearly articulate and deliver on program goals, strategy and execution elements to multiple audiences

* Ability to lead others by influence and develop strong relationships across the organization (sales, marketing, finance, leadership teams)

* Strong team player with a positive attitude

* Excellent communications, organizational and interpersonal skills, strong analytical ability

* Ability to travel 30% of the time

* High energy, enthusiasm, initiative, and preparedness

* Comfort and experience with being the go-to marketing resource in the field, managing in a matrixed environment

* Proven ability to excel in a fast-paced environment

As we receive such a high volume of applications every day, regretfully, we are only able to respond to successful candidates who will be contacted within two working days.

We wish you the best of luck with your search.

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