Senior Brand Executive - Financial Services
Job Description
This vacancy has now expired. Please see similar roles below...
Responsibilities:
- Support in the development, implementation and maintenance of impactful and cohesive brand identities (internally and externally)
- Help develop on and offline brand guidelines
- Support with brand reputation queries (via social media and PR)
- Work closely with the wider business to optimise the product and service
- Help with the creation and deployment of a new brand strategy as required
- Support the development of strong brand governance processes and work with the wider business to ensure these are implemented and monitored
- Monitor community dialogue, feedback and sentiment - synthesise and make recommendations for action
- Coordinate campaign activities and track results as required
- Write and review copy for media and websites as required
Requirements:
- Track record of developing and maintaining brand guidelines ideally in financial services or experience from a well-known corporate
- Brand experience in agency would also be considered
- Excellent writing skills and organisational skills
- Agency management (brand, design and / or digital marketing)
- Bachelor's degree with a focus in Marketing, Business Management or related field
- UK experience essential
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