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Description

A leading global solution provider to the insuretech industry is seeking a Marketing Manager to work with key stakeholders around the world and be the key point of contact for all marketing, website development, digital marketing, and media relations activity.

Responsibilities:

  • Work with business development team to align marketing activity to markets through account-based marketing programme.
  • Plan, manage, execute offline and online marketing campaigns to drive revenue growth of different service lines and report on performance and learnings.
  • Work closely with regional offices to tailor group marketing plans to local areas including support with website development, digital marketing and media relations.
  • Work with business development team to align marketing activity to client/markets through account-based marketing programme.
  • Understand overall business objectives and contribute to strategic direction and develop and deploy specific customer marketing plans in support of overall strategy and brand promise.
  • Manage internal and external communications, working closely with global PR agencies to raise brand profile.
  • Ensure brand consistency through all marketing channels ensuring high quality, value-for-money results, in line with deadlines and brand guidelines.
  • Work on specific client marketing opportunities and proposals, and on priorities identified as part of the global marketing strategy.

Requirements:

  • A background in B2B technology / software solution is essential
  • Strong experience of broad B2B marketing and digital campaign management
  • Degree or equivalent qualification/experience
  • Creative with ability to think laterally and develop with new/ unique ideas
  • Personable and approachable with an ability to influence and change mindsets at all levels of the business through personal credibility and impact
  • A strong team player with a positive attitude who is committed, collaborative and adaptable with a passion for excellence
  • UK experience is essential

Role is managed by:

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