Description
This unique company has found a gap in the health industry and is absolutely killing it.
As they're still quite new to the market , this team have the mentality of a start up with the financial backing to support! This is a global business which is incredibly collaborative. Everyone is high performing and the team are young, ambitious and so very lovely.
We're looking for a Digital Marketing Manager. This is a newly created role so really looking for someone that can look at the data and develop digital strategy across website, CRM, paid digital and social - there is agency support but they are looking to have quite a bit of it in house so it's also a "doing" role!
The role,
- Website management - platform ownership of CMS, with responsibility for reporting, optimisation, IA and UX.
- Supporting the effective recruitment of radiologists via SEO, SEM, native, retargeting and paid social campaigns.
- E-CRM - platform ownership of HubSpot marketing automation tool, including reporting and optimisation of campaign delivery, driving B2C leads into Saleforce CRM.
- Drive insight-based decision making through clear and timely reporting on channel and campaign effectiveness and ROI.
- Management of digital agencies.
The person,
- Proficiency with CMS, Google Analytics, Google Ad Manager, Facebook, Twitter and LinkedIn.
- In depth experience of e-CRM and marketing automation platforms (ideally Hubspot) and CRM systems (ideally Salesforce).
- Strong data management and reporting skills using MS Excel.
- Will be a real team player and happy collaborating with an amazing team.
If you're interested in working with this ambitious team, apply today!