Digital Analyst

This membership provider is a leading and well known house hold name. With a global brand and based in Convent Garden you will be working within a Data and Analytics team of 5. This team is rapidly growing and operates as a hub to the business.

The role:
This role will see you work across multiple channels and will have you working with multiple key data points.
You will work with colleagues to identify opportunities to improve campaign performance, self-service utilisation, and the use of digital services and content.
Responsibilities

• Provide accurate data, reporting and access to data & reporting for business users
• Support digital and technology development teams to ensure data capture, reporting and integration into data warehouses and analytics is delivered.
• Deliver and support daily, weekly and monthly reporting requirements across the digital team and business users - not simply delivering data, but also providing insight & suggestions for improvement
• Deliver change to existing systems, processes, reporting and analysis
• Perform analysis on the data & reporting in order to drive customer and business insight in order to improve performance and results, in particular across:
• Sales channels - including search, display, email, and affiliates
• Self-service channels - which are being developed, incl. Pega iFrame
• Digital Service and Content - including the App as well as key website content
• Stay up-to-date with industry developments, best practices, consumer experience research and new technologies and propose & deliver opportunities for improvement working with internal and external stakeholders

About you:

• Background in digital data & analytics with hands-on attitude & ability to deliver
• Experience of developing reporting and demonstrable success in taking this reporting and producing analysis that informs business decisions (e.g. budget efficiency's, improved sales performance, etc.)
• Knowledge of digital (web, app, other), best practice design and technical understanding an advantage

Technical requirements include:

• Day-to-day experience of reporting in Google Analytics (this is a must)
• Experience of creating automated reporting / dashboards
• Experience of contributing to CRO initiatives
• Demonstrable data analysis capabilities
• MS Office - Excel, Word, PowerPoint, Outlook
• Experience of tag management systems, would also be an advantage

If after reading this advert carefully and you are interested in learning more about this role please apply and a consultant will get in touch if your application is successful.