Content Editor
Job Description
This vacancy has now expired. Please see similar roles below...
We have a brilliant opportunity for a skilled and experienced Content Editor to join a quality professional body on a 12 month FTC, based in the heart of London.
This newly-created role is central to making sure the organisation is positioned in the very best light to the investment industry. You will have extensive experience in journalism, communications or marketing within the asset management/finance industries and a passion for making the complex simple.
You will join a fast-paced communications environment, managing multiple projects with tight deadlines. You will thrive on collaborating with multiple stakeholders to deliver high-quality digital and offline content every day. The position relies on ensuring the high editorial and production standards in all communications. This is a forward-thinking role and underpinning each aspect of the job is the primary aim of presenting the company's products and services to members and the wider industry.
Key Responsibilities:
- Planning and executing digital editorial strategies with a focus on driving brand awareness and audience engagement.
- Supporting the development and implementation of the content strategy across all our platforms and channels
- Creating written content for our investment audiences and delivering multi-channel campaigns, with compelling and relevant content across website, social, email, print collateral.
- Commissioning work out to freelancers and internal content creators, ensuring all work meets TOV guidelines.
- Acting as the gatekeeper for content quality and delivery, ensuring it meets best practise
- Developing the content strategy and define the 'member voice' to tell stories and inform audiences about the business.
- Collaborating with relevant stakeholders to produce content for multiple and diverse channels and formats.
- Proactively seeking fresh insights and inspiration to improve the targeting, quality and effectiveness of our content.
- Delivery and evaluation of the ROI of content as part of the wider marketing mix.
Key Skills/Experience:
- Excellent written and verbal English communication skills to communicate with multifunctional internal teams (events, membership, education), senior staff, members and agency suppliers
- Excellent planning skills both at project and campaign level
- Solid experience of Content Management Systems (ideally Sitecore)
- Advanced Excel skills and email campaign software
- Ability to create meaningful reporting and analytics interpretation
- Solid understanding of website information architecture, social media strategies and digital customer user experience methodologies
- Experience in writing for investment audiences on a range of industry key topics including ESG, investment practice, ethics and diversity & inclusion
- Strong project management skills across a variety of deliverables, ability to own a project completely and to work under own initiative
- Educated to degree level or equivalent
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