Campaign Specialist
Job Description
This vacancy has now expired. Please see similar roles below...
This business is building a unique work environment where their people aspire to solve complex problems and deliver valuable solutions.
They are growing rapidly, so if you are looking for a move into a progressive and exciting opportunity, apply with your CV.
The role:
- Build and optimise automate nurturing campaigns to drive prospective customers down the decision funnel to close
- Work with Commercial, Events, and Content Marketing to deliver meaningful touch point to high-value accounts
- Work closely with Sales Operations and cross-functional marketing teams to execute large-scale demand and lead generation programs and pilot account based marketing initiatives
- Partner with design and creative teams to develop and deliver creative assets collateral, including landing pages, emails, product content, and white papers
- Work to oversee all marketing automation programs, including scoring models, nurture flows and rules, and implement industry-wide best practices
Your profile:
- Experience in B2B marketing
- A love of data and can analyse a marketing funnel; you can identify and size different growth opportunities and the various ways to meet them
- Experience with marketing operations
- Experience working closely with a Commercial organisation
- Experience working cross-functionally with creatives, engineers, analysts and product managers
- Experience in B2B and Enterprise marketing
- Working knowledge of Marketo, Salesforce and other marketing technology platforms
- A passion for great design and even better copy
Location: Central London
Salary: £30,000 - £40,000 (depending on experience)
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