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Forget Brexit, it's our birthday!
Forget Brexit, it's our birthday!
Forget about the doom and gloom, we're donning the office with balloons and bunting! EMR officially turns 25 today! Back when we began recruiting marketing professionals on the 29 March 1994: John Major was Prime Minister, Ace of Base were in the UK Top 10, the internet was only five years old and Amazon was also just about to be founded. In that ...
Make your work work for you: a career in Digital Marketing
Make your work work for you: a career in Digital Marketing
As technology’s influence on the way we live and work continues to develop, so too does the modern employment landscape. The digital age has presented myriad possibilities for employers and employees alike, with many organisations taking advant...
The EMR Salary & Market Report 2018
The EMR Salary & Market Report 2018
Over 1,500 marketers helped us to compile our largest salary survey yet, including nearly 200 senior marketing leaders. Across a wide range of sectors and specialisms, they shared their views with us on topics ranging from salaries to Brexit to flexi...
5 tips for adopting Artificial Intelligence in to your business
5 tips for adopting Artificial Intelligence in to your business
Artificial Intelligence technology offers exciting opportunities to marketing leaders, as we discussed at our roundtable event, 'Demystifying Artificial Intelligence: hype or reality'. But once you've weighed up the opportunities and risks, how can y...
Demystifying Artificial Intelligence: hype or reality?
Demystifying Artificial Intelligence: hype or reality?
EMR hosted a roundtable discussion about the Future of AI in Marketing, in partnership with Avado. Avado are the digital training provider responsible for Squared Online, the digital marketing leadership course developed with Google. Artificia...
Are We In A Post Digital World? An Interview with Jean-Michel Maltais
Are We In A Post Digital World? An Interview with Jean-Michel Maltais
As part of our series interviewing senior marketing leaders, we recently had the chance to talk to Jean-Michel Maltais, Global Vice-President Marketing at Travelport. Jean-Michel discusses mobile marketing and answers the question; are we in a post-d...
The myths of marketing
The myths of marketing
The art of PR is all about storytelling, whether it’s that of a company, a product or even an individual. Often myths are created to underpin these stories and frequently they have infiltrated everyday life. For example, the idea that breakfast...
Closing The Digital Skills Gap – Identified by the Talent Revolution Survey – Hosted by Google
Closing The Digital Skills Gap – Identified by the Talent Revolution Survey – Hosted by Google
Marketing professionals have long acknowledged the skills gap in terms of digital marketing capabilities. Despite this industry-wide recognition, consumer behaviour in the digital space is still accelerating much faster than the skills of marketers. ...
Marketer’s favourite social channels
Marketer’s favourite social channels
While the budding relationship between US superstar, Taylor Swift and purported Bond-to-be, Tom Hiddlestone has been grabbing the headlines, there’s only one big name tie-up that marketing pros should be paying attention to at the moment. Micro...

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