PPC Manager

PPC Manager

Are you an analytical, savvy PPC Manager looking to join one of the World's Leading Leisure/Travel brands? Read on!

ABOUT THE ROLE:

You will be the go-to person for all PPC/App/Re-targeting campaigns for all of Northern Europe, looking after 10 brands.

• Monitor, track, optimise PPC Campaigns
• Be responsible for overall App performance and reporting across all levers (organic, paid..)
• Coordinate and oversee promotion, offers & push-notifications on App
• Liaise with Re-targeting agency and central teams on a regular basis
• Ensure all performance & campaign quality is top standard
• Analyse and report on PPC, App & Re-targeting performance weekly
• Manage budgets & stakeholders
• Manage the implementation team focusing on given KPI's
• Provide audience and behaviour insights, analyse campaign data and report back to internal teams

KEY SKILLS REQUIRED:

• Ability to work in a matrix environment
• Responsible to lead all campaigns from creation to implementation
• KPI Driven with a Test and Learn Method Approach
• Strong analytical skills with a good understanding of key email marketing KPIs and an ability to use data to drive decision making

ABOUT YOU:

Knowledge

• Google Analytics experience
• Ability to study, analyse, test & report complex activities and data
• Excellent analytical and problem solving skills

Experience

• Experience of relevant eCommerce experience within Paid Search
• Experience running online campaigns
• Management experience & proven track record of working in complex organisations managing multiple websites & markets
• Proven track record of using Web Analytic Tools & creating action plans
• Experience of supporting colleagues on digital platforms

• Speaking French, Dutch or Swedish is a plus

LOCATION:

London