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Description

Are you a multi-channel marketer, interested in shaping and executing your own marketing strategy for a well-known casual dining/hospitality brand?

After adding over 10 sites to their UK portfolio last year, the business is looking to continue its growth over 2019 and improve their marketing presence across the country.

As the Marketing Manager, some of your accountabilities will be:

  • Plan and deliver the full mixed campaign plan.
  • Developing and managing content plan and targeting strategy for social media channels..
  • Delivering campaigns across all channels including; in-restaurant touch points, ATL, BTL, PR, social media, website and experiential activity.
  • Manage third party agencies for creative development, photography, print production, media buying, PR and website content and menu boards.
  • Acting as the UK brand guardian - ensuring the creative brand guidelines are met and the brand purpose, values and personality come through consistently in all messaging and content.
  • Leading the local marketing plans to support new restaurant launches across the U.K.

Skills required:

  • 3-5 years' experience of marketing within a 'multi-site' environment.
  • Proven ability to develop and implement marketing initiatives, from original concept through to execution.
  • Proven experience and capability in respect to the design of retail marketing initiatives, POS and online content.
  • Social media marketing experience including advertising and content creation.

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