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Description

Our client who is a leading HealthTech company, providing data analytics and insight to the healthcare market is looking for a Head of Marketing.

This is a unique, start-up opportunity for an ambitious, energetic and disciplined professional with a successful track record working with the sophisticated technology in the industry. As the Head of Marketing, you will take the responsibility for the development and delivery of a fully integrated marketing strategy for the business. This will include responsibility for all marketing activities and for building and managing a team to deliver on this.

The role:

  • Development of the marketing strategy and overseeing implementation of the strategy
  • Ensuring marketing is working closely with the sales team; enabling them to meet their commercial objectives
  • Guiding the day to day activities of the marketing team
  • Working closely with product team to define marketing materials and programs.
  • Developing and delivering marketing and communications strategies for the company
  • Creation of engaging content for email, print collateral, social media and fliers
  • Management of email campaigns including segmentation and analysing effectiveness
  • Development of events - a calendar, management and attendance
  • Agency management where required
  • Market, competitor and performance analysis

Your profile:

  • Proven track record of success in senior B2B marketing roles, ideally in B2B SaaS marketing
  • Experience across digital and traditional marketing and has created omnichannel approach to marketing
  • Confident, driven leader
  • Entrepreneurial mindset with the ability to spot original branding opportunities.
  • Highly analytical
  • Strong listener and communicator
  • Ability to recruit, coach and develop a team

This is a truly fantastic career opportunity for a strategic marketing leader. If you would like to work for the company that see marketing as a heart of their business, then you should apply with your CV.

Role is managed by:

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