Head of Digital Content

A leading Software firm is currently recruiting for a Head of Content to build, manage and implement a EMEA-wide digital content strategy and oversee EMEA digital content creation from ideation to execution.

Head of Content Key Responsibilities

• Define and track key content metrics around production, engagement and performance

• Work with in-house teams and agencies to create and execute EMEA content pieces such as case studies, blog posts, social content, visual slide decks, infographics and videos

• Source existing content from around the company and identify subject matter experts from all relevant teams

• Work with local marketing teams to aggresively promote content via lead-generation activities

• Constantly refine audience targeting, ensuring the right content reaches the right people at the right time

Head of Content Experience/Skills

• Vast experience in Digital Content Marketing

• Experience owning a content strategy across multiple countries in multiple languages

• Brilliant writing/editorial background

• Proven ability to tell a story and convey messasges that connect brands with customers

• Ability to translate technical complexity into clear concise business benefits

• Strong agency management skills