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Description

A leading betting company is currently looking for a Copywriting Team Lead to work on a growing portfolio of brands to write engaging copy in different tones of voice for a gaming/betting audience.

Head of Copywriting Key Responsibilities

  • Lead a team of English & Belgian copywriters
  • Train and develop the current Copywriting team to ensure copy is of a high quality
  • Take the lead on writing engaging campaign emails, newsletters, landing pages, banners and press releases
  • A/B testing of copy and content
  • Analysing and reporting on results

Head of Copywriting Experience/Skills

  • Extensive experience working either in-house or agency in a Copywriting capacity
  • Management experience desirable
  • Experience working within the B2C environment essential (preferably in gaming/betting)
  • Knowledge of SEO and UX best practise

Role is managed by:

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