I'm looking for a Head of Data & CRM Deployment with Adobe campaign experience. The client I'm working with is a retail brand, specialising within ecommerce.
The objective of your role will be to ensure the right message is delivered at the right time as efficiently as possible.
- Manage the broadcast of communications via 3rd party CRM technology platform
- Develop and implement a rigious UAT process that will ultimtately prevents errors
- Work closely with CRM teams on targeted segmenteted communications
- Setup complex trigger based communications
- Liase with analytics team and data teams to improve loyalty
- Work extensively with marketing to data mine, model, profile and target campaigns
- Analyse behavioural data, sales data, customer data
- You must have extensive Adobe campaign expeience
- Previously worked with a large customer database
- Strong SQL skills for purpose of data extraction and load (ETL)
- Good communication skills and ability to present findinds