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Description

A leading online media group is looking for an Events Marketing Manager to join their Central London team. You will be responsible for the marketing strategy and campaign deliverables for the company's global portfolio of events.

You will need proven experience in event campaign management, managing events between 200 and 700 participants, and be responsible for the lead generation for the events through all marketing channels.

Key Responsibilities of the Events Marketing Manager:

  • Develop and implement a marketing strategy for each of your different events.
  • Use Digital, Social and direct channels as a means for lead generation for your portfolio of events.
  • Identify new prospect sources and determine the ideal mix of customer acquisition channels, working closely with the sales team.
  • Produce copy for emails and brochure mailings, collaborating with the designers.
  • Communicate effectively with all stakeholders on planned marketing activity on a regular basis.
  • Reporting on returns and activity on a regular basis.

Key Skills and Experience of the Events Marketing Manager:

  • B2B event marketing background. Understanding of the various benefits of the full marketing mix to best suit campaigns.
  • Experience using CMS.
  • Strong copywriting skills.

If you are innovative thinker, enthusiastic, quick thinking with a strong attention to detail, then please apply.

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