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Description

An opportunity has arisen for a Digital Marketing specialist to join the marketing team leading the digital campaigns at an international charity.

With the assistance of the Digital Officer the successful candidate will run the day to day digital campaigns as well as running the charities seasonal digital campaigns.

Digital Specialist Responsibilities:

  • Develop and implement a digital marketing strategy
  • Plan and implement search, display and video campaigns
  • Devise digital marketing plans for company wide fundraising campaigns
  • Make recommendations for improvements across all digital channels using Google analytics to produce reports
  • Manage and oversee the work of the Digital Marketing Officer
  • Manage the budget for online spend and develop the Google grants account

Digital Specialist Skills/Experience Required:

  • Proven experience implementing digital marketing/fundraising campaigns
  • Strong understanding and hands on experience with Search, Display and Video
  • Experience managing significant marketing budgets
  • Understanding of charity sector marketing a bonus
  • Some stakeholder management experience
  • Ability to produce engaging copy for the website and emails
  • Excellent written and verbal skills

Role is managed by:

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