Digital Marketing Manager

A opportunity has arisen for a Digital Marketing Manager to join a global insurance brand.

This is a really exciting time for the brand, as they attempt to digitalise the organisation. The successful person will be the "go to" digital expert for the team.

Responsibilities:

• Work closely with wider business, to ensure digital activities align for each region
• Support local web editors and marketing teams across EMEA
• Assist with communications and business teams with the creation, execution and follow up of high quality email marketing campaigns to support key products
• Lead the website project and integration and support colleagues in key countries on website maintenance and future development
• Provide regular tracking and monthly reporting on website and email marketing activity and identify, measure and report on relevant trends
• Act as an active member of the global ecommerce team, provide updates
• Manage EMEA digital advertising programmes and manage agencies

Skills:

• Extensive experience of website management in a corporate environment
• Content management experience with systems such as SDL Tridon, Interwoven, Sitecore, CrownPeak or equivalent
• Experienced user of Exact Target or similar email marketing service provider
• Experience of using Google analytics metrics or other analytics tools
• Experience in managing online display advertising and paid search campaigns, either hands-on or via a third- party agency
• Excellent project management, communications and 'can do' attitude