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Description

Reporting to the Head of Marketing the successful candidate will define the digital strategy at a leading Business Intelligence company in a fantastic London location.

You will have both technical and campaign experience with the ability to demonstrate experience building and nurturing digital B2B campaigns. You will be a creative problem solver, highly analytical and keen to explore technologies.

Digital Marketing Manager Responsibilities:

  • Manage digital advertising operations and use thorough understanding of organic and paid search, social media platforms, as well as marketing automation, to improve operational effectiveness
  • You'll use operational metrics to manage performance, while reporting on KPIs and ROI.
  • You'll champion and support the testing-learning-optimising cycle
  • You'll have good understanding of MarTech and its uses to build the best practice in digital marketing across all customer touch points.

Digital Marketing Manager Skills/Experience Required:

  • Extensive knowledge of increasing RIO through digital ad channels and assets
  • Expertise in devising and optimising digital advertising programmes and fulfilment
  • Extensive experience of driving optimisation of multi-channel digital campaigns to market
  • Good understanding of SEO, PPC, organic and paid social optimisation
  • Understanding of email best practice and marketing automation

If you would like to take on a new challenge in a company that believes in Marketing and growth opportunities please apply for this role with your CV.

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