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A B2C insurance provider based in London is seeking a Marketing Manager to help the business achieve its acquistion targets.


  • Assist with delivering leads to the call centre from offline media channels (TV, door drops, press and inserts).
  • Manage and own print channels.
  • Measure and evaluate key performance metrics to quantify and track on-going marketing success with the objective of hitting ROI targets.
  • Define, create, maintain and produce the relevant reports providing the insights necessary to maximise lead generation and sales.
  • Work closely with the Head of Print Media and the Sales management Team to ensure forecasting and planning is communicated in good time, as accurately as possible with regular updates as required.


  • Track record in ATL and BTL campaign management ideally
  • B2C marketing experience is essential
  • Abilty to track and manage ROI
  • Has experience across multiple marketing channels both online and offline including email database marketing
  • Has been responsible for measuring campaign and marketing activity performance
  • UK experience is essential

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