The hiring process
The most valuable marketing skills to hire for in 2025
The marketing industry has never been known to sit still. In 2025, it’s moving faster than ever. Between the rise of AI, changing customer expectations, and pressure to do more with less, the skills you need for marketing are evolving. Finding marketing professionals with the right skillset is crucial. With nearly 30 years of marketing recruitment experience, we’ve seen…
Read MoreWhy employee retention is the biggest marketing hiring challenge in 2025
Hiring great marketing talent has never been easy. In 2025, the recruitment landscape has changed. The biggest challenge facing hiring managers isn’t just about finding great candidates. It’s about keeping them once they’re through the door. Employee retention is a hot topic, with companies focusing on the benefits of quality retention. This year’s EMR Salary Survey and Market…
Read MoreContracting in 2025: Smart Strategy or Temporary Fix?
As employers enter the second half of 2025, the pressure to remain commercially resilient while managing ongoing cost constraints is shaping how hiring decisions are made. Amid continued salary stagnation, increased payroll overheads, and shifting expectations around flexibility, contracting is no longer treated as a stopgap. It’s being adopted as a practical workforce model, designed…
Read MoreHow to Write Effective Job Descriptions for Marketing Roles
When it comes to hiring the right marketing professionals, getting the job description right is crucial. Knowing how to write a job description means you’re doing more than just list responsibilities. 52% of candidates decide whether they apply or not based on the quality of the job description, and it could be the difference-maker for your…
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